Neustadt an der Aisch, Germany – Within three years, the international online print service providers, Onlineprinters GmbH, have processed 125,000 climate-neutral orders through its 15 online shops. “Climate-neutral printing" allows users to offset the greenhouse gas emissions produced while processing their orders. The carbon emissions and additional offset costs are calculated automatically during the order process. With just the click of a button, customers can choose the climate protection project with which the resulting emissions are to be compensated.
Neustadt an der Aisch, Germany – Within three years, the international online print service providers, Onlineprinters GmbH, have processed 125,000 climate-neutral orders through its 15 online shops. “Climate-neutral printing" allows users to offset the greenhouse gas emissions produced while processing their orders. The carbon emissions and additional offset costs are calculated automatically during the order process. With just the click of a button, customers can choose the climate protection project with which the resulting emissions are to be compensated.
"Three years ago we decided to give our customers the opportunity to offset their carbon footprint when ordering printed materials. Ever since, the number of Onlineprinters customers willing to take environmental responsibility has steadily increased," says Dr Michael Fries, CEO of Onlineprinters GmbH. In total, the amount of CO2 offset by Onlineprinters customers since 1 January 2013 equals the CO2 emissions of 2,000 cars with a mileage of 10,000 km each.
The average cost per order remains surprisingly low, at about 0.86 percent of the order value. Onlineprinters customers can choose to support three different projects: forest protection in Brazil, hydroelectric power in Indonesia and wind energy in Turkey. More details on the environmental projects offered can be seen at any time during the order process.
Tracing the carbon footprint offset
Climate-neutral print products can be labelled on request. A logo and a QR code can be downloaded and subsequently integrated into the print data. This way, the offset amount of COâ‚‚, as well as the supported project, can be traced and continuously monitored.
Onlineprinters GmbH is supported by ClimatePartner GmbH, which provides IT solutions for COâ‚‚ accounting and offsetting worldwide. "Since 2013, we have processed over 350,000 climate neutral orders for more than 700 printers in Europe. More than a third were Onlineprinters customers", says Moritz Lehmkuhl, Managing Director of ClimatePartner.
Onlineprinters operates all online shops and the shipment of goods with logistics partner DPD COâ‚‚-neutral. Production is also eco-friendly: Gang-run printing, in which several clients share a printing plate, allows for maximum effectiveness of paper use, reducing paper waste to a minimum. Finally, the central ink supply avoids unnecessary waste from ink cans or cartridges, and ensures that 100 percent of the ink is used.
About Onlineprinters GmbH
Onlineprinters GmbH is one of Europe's leading online print providers. In line with the motto "Print simply online!" the company sells printed products to 500,000 customers in 30 European countries through its 15 web shops. Internationally, the company is known under the brand name "Onlineprinters"; in Germany it operates under the name "diedruckerei.de". The product range comprises 1,400 printed products from business cards, stationery and flyers to catalogues, brochures and large-format advertising systems. The formula to successfully produce customised prints in terms of Industry 4.0 rests on three pillars: online sales, fully integrated production from ordering to shipping and gang run printing. The latter uses so-called combined forms to collectively produce print jobs, therefore minimising costs and reducing the environmental impact. Selected products allow customers to choose the option of same day printing (produced on the same working day), overnight delivery, climate neutral production and custom size specification. Onlineprinters GmbH employs a staff of 600 and produces over two billion printings per year.
Picture is available at AP Images (http://www.apimages.com)
A look behind the scenes on the production at Onlineprinters - https://www.youtube.com/watch?v=kWWiPcVE5P8
22 March 2016
