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Luxury brand release their largest SUV in a bid to increase their market share through 2018
DUBAI, Tuesday 14 November 2017 – Today INFINITI has globally revealed their new QX80 at the 2017 Dubai International Motor Show. The new model has been created to meet the needs of today’s luxury car buyers.
The QX80 evolves INFINITI’s market-leading presence in the full-size luxury SUV segment, and takes INFINITI’s ‘Powerful Elegance’ design language in a bold new direction, creating a powerful, contemporary and commanding aesthetic.
“INFINITI’s design DNA has been scaled up for our largest SUV. The QX80 combines its commanding new presence with powerful muscularity and enhanced horizontal movement.”
Alfonso Albaisa, Senior Vice President, Global Design, INFINITI
The QX80 also stands apart with a refined and spacious cabin that features high-quality materials, a hand-crafted finish, and advanced drive-assist technologies – all combining to promote a sense of inclusive, modern luxury and set new standards for upscale sophistication. It is one of the most luxurious, highest-quality passenger compartment created by INFINITI to date.
With a taut yet comfort-oriented suspension, and ample performance from its 5.6-liter V8 engine, the new QX80 gives drivers an assured feeling of control and confidence at the wheel.
The full-size SUV segment is among the fastest-growing globally, with demand increasing annually. Currently accounting for over 50% of all full-size luxury car sales globally, the full-size SUV is expected to take an increasingly large share of the high-end market, and INFINITI’s full-size luxury SUV market share is forecast to rise to over 60% from 2018 onwards.
Production of the new QX80 is underway at INFINITI’s Kyushu production facility in Japan, and will go on sale from the end of 2017.
- GVs INFINITI QX80 Global Reveal Moment
- GVs INFINITI Press Conference
- GVs INFINITI QX80
- GVs INFINITI QX80 (on-the road)
- IV Alfonso Albaisa – Senior Vice President, Global Design, INFINITI
- IV Jurgen Schmitz – Managing Director, INFINITI Middle East
- IV Karim Habib – Executive Design Director, INFINITI
INFINITI Motor Company Ltd. is headquartered in Hong Kong with representations in 50 markets around the world. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China. INFINITI plans to also expand manufacturing into Mexico by 2017.
INFINITI design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.
INFINITI is in the middle of a major product offensive. The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies.
From the 2016 season, INFINITI is a technical partner of the Renault Sport Formula One team, contributing its expertise in hybrid performance.
More information about INFINITI and its industry leading technologies can be found at www.INFINITI.com. You can also follow INFINITI on Facebook, Instagram, Twitter, LinkedIn and see all our latest videos on YouTube.
14 November 2017
