HONG KONG, CHINA - Media OutReach - 6 September 2018 - FrieslandCampina (Hong Kong) Limited (FCHK) received the Hong Kong Business International Business Awards 2018. The award recognised the significant achievement of FRISO® No. 1 Campaign in the Health Products & Service category.
Reviewed and evaluated by professional judges, FRISO® No. 1 Campaign was recognised as one of the most outstanding projects in the health products and service industry over the past year considering its uniqueness, innovation effectiveness, impact and dynamism.
FCHK is committed to nourish the lives of Hong Kong people by providing quality and nutritious dairy products for all stages of life. In 2017, one of FCHK's hero brands, FRISO®, was acknowledged as the No. 1 most preferred growing up milk formula among Hong Kong mothers, No. 1 in sales in Hong Kong and Macau markets for infant formula products, while FRISOMUM® Club has also became the Consumer's Favourite Mother's Club. In order to show appreciation to Hong Kong mothers for their continuous trust and celebrate this achievement with them, FRISO® launched the No. 1 Campaign in integrated online and offline channels.
Mr. Alan Choy, Marketing Director of Specialised Nutrition, commented on the award, 'We are honoured to receive the award and would like to thank Hong Kong Business Magazine for the recognition on the success of FRISO® No. 1 Campaign. Being renowned for its over 140 years of Dutch dairy heritage and the expertise, FRISO® brings quality nutritious formula products for pregnant mums and young children that is "Made By Nature, Made Better By Science". We thank all consumers for their long-term support and trust and we are committed to continuously provide support to consumer with quality specialised nutrition products.'
Organised by the Hong Kong Business Magazine, The 4th HKB International Business Awards 2018 honors international companies that have significant contribution to the growth of East Asia economies, and recognise innovative projects and best practices which enhanced the company's business. The award is supported by chambers of commerce, embassies and business associations.
FrieslandCampina (Hong Kong) Limited
FrieslandCampina (Hong Kong) Limited (FCHK), a subsidiary of Royal FrieslandCampina, has maintained a long presence in Hong Kong for 80 years, providing high quality and nutritious dairy products including FRISO® infant and toddler milk formula, DUTCH LADY® dairy based beverages, OPTIMEL® adult nutrition formula and dairy products including BLACK&WHITE® and LONGEVITY® , for consumers, customers and food service business partners in Hong Kong and Macau. FCHK is committed to nourishing the lives of HK people across all ages with its full range of high quality and nutritious dairy products, as well as to leverage industry expertise and establish CSR initiatives through cross-industry partnership built with local NGOs, academian, industry experts and customers that created amplified impact to the society.
Royal FrieslandCampina N.V.
Every day FrieslandCampina provides millions of consumers all over the world with food that is rich in valuable nutrients. FrieslandCampina is one of the world's largest dairy companies, manufacturing and providing a variety of dairy products which serve as raw materials and semi-manufactured goods for global infant and toddler products, the food and beverage as well as medical industries. FrieslandCampina has offices in 34 countries and employs a total of about 22,000 people. FrieslandCampina's products find their way to more than 100 countries. The Company's central office is in Amersfoort.
The Company is fully owned by Zuivelcoöperatie FrieslandCampina U.A, with about 19,000 member dairy farmers in the Netherlands, Germany and Belgium, one of the world's largest dairy cooperatives. For more information please visit: www.frieslandcampina.com.
About HKB International Business Award 2018
Established by the Hong Kong Business Magazine in 2015, The HKB International Business Awards 2018 honors international companies that have significant contribution to the growth of East Asia economies, and recognise innovative projects and best practices which enhanced the company's business. The award is supported by chambers of commerce, embassies and business associations. For more information, please visit: https://hongkongbusiness.hk/event/hkb-international-business-awards-2018
According to an online survey conducted by Kantar MillwardBrown in 2015-16, with a sample size of 1,115 mothers who had purchased growing up milk in the past 1 month.
According to Nielsen Infant Milk Formula Market Track Service data from November 2016 to October 2017 in total Hong Kong supermarkets, convenient stores, drugstores and Western drugstores in Macau; Copyright © 2017, The Nielsen Company.
According to a survey conducted by Nielson from June 2016 to August 2017, 273 pregnant mothers in Hong Kong, who had joined mother's club of any IFT brands, were interviewed.