Running order of b-roll:

00:00 -04:07: IV with Sir Lewis Hamilton, Formula One Grand Prix Driver for Mercedes-AMG Petronas

04:08 – 05:04: GVs Sir Lewis Hamilton with Supercar Blondie

05:05 – 06:33: GVs IWC Boutique Tour with Chris Grainger-Herr (CEO, IWC) & David Coulthard MBE (former Formula One racing car driver and IWC Ambassador)

Dubai, 16th November 2022: New interview footage with Lewis Hamilton captured today has been released. Sir Lewis Hamilton discusses the season, the result in Brazil and what’s to come next year.

He says the team “weren’t expecting to be the quickest” [in Brazil] and that they are “on the right track and know where we need to put the car for next year.”

Ahead of the Abu Dhabi Grand Prix™ this weekend, IWC brand ambassador Lewis Hamilton visited the IWC Schaffhausen flagship boutique at the Dubai Mall. The Mercedes AMG PETRONAS Formula One™ team driver was taken on a tour around Dubai and dropped off at the boutique by Alexandra Hirschi, better known as “Supercar Blondie.”

Upon arrival, Hamilton was welcomed by IWC CEO Chris Grainger-Herr and former F1™ star David Coulthard. While they experienced the racing-themed “new retail” boutique concept, Hamilton and Coulthard talked about their passion for motorsport and engineering, their relationship with IWC and their favourite watches.

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17 November 2022